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蘋(píng)果1天下架中國(guó)地區(qū)2萬(wàn)個(gè)App 又在放什么大招？

2017年06月22日 17:00 | 來(lái)源：中國(guó)日?qǐng)?bào)

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就連外媒都看不過(guò)眼了。

彭博（Bloomberg）專(zhuān)欄作者亞當(dāng)·敏特（Adam Minter）發(fā)表題為《蘋(píng)果在中國(guó)越來(lái)越貪婪》（Apple Gets Greedy in China）的文章。

作者表示，蘋(píng)果正在進(jìn)行一場(chǎng)自己都沒(méi)有意識(shí)到的豪賭。

It is taking a bigger gamble than it seems to realize.

文章認(rèn)為，中國(guó)是一個(gè)高度競(jìng)爭(zhēng)的市場(chǎng)，蘋(píng)果采用威逼的方式不單不會(huì)改善蘋(píng)果已經(jīng)在下滑的中國(guó)市場(chǎng)占有率，甚至只會(huì)讓消費(fèi)者進(jìn)一步加強(qiáng)放棄蘋(píng)果的決心。

作者在文中明確表示，蘋(píng)果的可替代度似乎越來(lái)越高。從蘋(píng)果抽成30%打賞被拒絕可以看出，蘋(píng)果與微信的矛盾愈演愈烈。然而，這對(duì)蘋(píng)果來(lái)說(shuō)不見(jiàn)得是件好事。

“自應(yīng)用商店誕生以來(lái)，蘋(píng)果就一直從開(kāi)發(fā)者那里收取抽成。然而這次不一樣了，‘打賞’已經(jīng)成為中國(guó)數(shù)字經(jīng)濟(jì)必不可少的一部分?！?/p>

Apple has been taking a cut from developers since it opened the App Store, of course. But this is something different. Tipping has become an essential part of China's digital economy, and Tencent Holdings Ltd. has so far refused to give Apple a piece of it. The intensifying rivalry between two of the world's most powerful tech companies probably won't turn out well for Apple.

作者給了蘋(píng)果公司“當(dāng)頭一棒”：“蘋(píng)果該醒醒了，現(xiàn)在中國(guó)到處可以買(mǎi)到替代蘋(píng)果、物美價(jià)廉的智能手機(jī)。

Apple should take that discontentseriously. Low-cost smartphones that run WeChat are available everywhere inChina these days. As WeChat evolves into an operating system with a built-inChinese audience that surpasses iOS, Apple's influence will likely wanefurther. In effect, Apple is forcing China's smartphone users to confront aquestion that it probably didn't mean to ask: your iPhone, or your WeChat?

網(wǎng)友們對(duì)這篇文章紛紛進(jìn)行評(píng)論，說(shuō)出了他們對(duì)蘋(píng)果在中國(guó)市場(chǎng)“霸道”做法的態(tài)度。

此外，其他媒體也對(duì)此進(jìn)行了報(bào)道。

《華爾街日?qǐng)?bào)》在文章標(biāo)題中就指出了蘋(píng)果不知滿足的利益訴求：《給蘋(píng)果的一條建議：你對(duì)利益的渴求是要付出代價(jià)的》。